BT Western's primary role is to be the sales and marketing representative for our Client Principals, based on understanding their products, services and capabilities and effectively coordinating with the unique requirements of our Customers.
Our unparalleled experience and relationship with our Customers allows us to understand their requirements and needs.
BT Western's knowledge of market, based on benchmarking, understanding and anticipating market trends, and innovations by our Principals allows us to provide added-value to our Customers.
Innovation
Providing continuous product and sales opportunities with creative solutions for parts and accessory operations.
Relationship
Understanding and coordinating our Principals capabilities with the unique requirements of our Customers.